You can learn about Service Design, but what about experiencing it?

Service Design South is an immersive, hands-on course: you will learn about service design tools and methods, apply them on real client projects, then review results in a collaborative way.


A short course

Dive into the theory and practice of Service Design. Training with a team of experienced international practitioners

A professional challenge

Test your capacity to approach a real life client. Learn by doing taking Service Design practice to the real world

A networking opportunity

Meet and connect with a group of international professionals, sharing skills between design thinkers and service innovators

A Holiday!

Enjoy a whole Mediterranean experience, Sicilian heritage, food and culture. Sea, sun and fun!

Story and pillars

Between 2011 and 2015 we ran a number of different Service Design short courses at Central Saint Martins college of Arts & Design, University of the Arts London and since then we have been collaborating with a range of other European institutions.

We learned that there is more than just teaching.
Some of the most powerful learning happens outside the classroom, and that a learning doesn’t always start or stop with teaching.

So we shaped an end-to-end Mediterranean learning experience, based on cycles of Experimenting > Reflecting > Iterating. We blend theory, hands-on practice, one-to-one mentoring, peer-learning and reflective moments with shared meals, a refreshing swim and some informal moments to create connections and a sense of community.

Who is it for?

Service Design South is an intermediate course, for people who have some confidence with Human Centered Design. Whether you are a UX professional, a usability expert or a “design unicorn” we expect that you to know some basics such as double diamond processor mapping journeys.

The course is recommended for professionals expanding their design frontiers and thinking about a change of pace in their career.

Takeaways

  • Clarity of definitions, approachesand practical usage of tools and methods
  • A case study for your portfolio, something to show to your colleagues, boss ormum
  • A stronger professional network and hopefullysome new friends.

Summer is coming!
Will you be part of next Service Design South experience?

Yes, I want to book my spot! Download info pack

What is Service Design?

We live in the experience economy and use services every day: from public transportation to the post office, from mobile banking to telecommunication and retail, from digital to physical channels.

Services are performances that can be designed, improved and optimised. Service Design is a strategic approach to deliver great user experiences while creating business value for service providers.

Service Design is for everybody.

Service Design is relevant to

Designers
UX, graphic, product design or any other creative field with a user centered approach

Service Providers
Managers and front line staff running backstage operations and delivering a service

Consultants
Creative and strategic professionals managing and facilitating innovation processes

Entrepreneurs
Startuppers and business owners who want to improve their customer experience

Civil Servants
Policy makers and employees who want to improve or innovate services for citizens

46 people from 25 different countries already came to Sicily for Design South!

Be the next